A public URL is not a media license
YouTube, TikTok, Instagram, and other public pages make content viewable under platform rules. That visibility does not automatically grant permission to download the file, create a derivative work, or use it in an advertisement.
ClipRecast therefore treats social links as reference-only. To generate, upload the original or another authorized media file and attest to the rights basis.
Separate copyright from likeness permission
Owning a video file does not necessarily give you permission to replace or commercially use the identity of every person shown. Copyright, performer releases, privacy, publicity rights, and client agreements can be separate questions.
Use fictional characters, your own likeness, commissioned talent with an appropriate release, or another subject whose use is clearly authorized.
Keep evidence that another reviewer can understand
For licensed sources, save the license URL, contract, invoice, or written permission. For public-domain material, save the institution page or record that identifies the work and its status.
A useful evidence record says who granted what permission, for which asset, for which uses, and for how long. A screenshot with no source URL is weaker than a stable record.
Block high-risk identity uses before generation
Political impersonation, deceptive public-figure use, minors, non-consensual intimate content, fraud, harassment, and attempts to evade platform enforcement should be blocked at intake. A warning after the model call is too late for both safety and cost.
Policies need corresponding product controls: attestation, subject classification, immutable manifests, audit logs, and a provider-spend gate.
Publishing remains the creator’s responsibility
A model provider may allow commercial use of API output while still making no promise that your input, likeness, music, brand, or final edit is cleared. Provider commercial terms and content clearance are not the same thing.
Before publishing, review the output, preserve required attribution, follow the source license, and consider legal advice for high-value campaigns or uncertain rights.
This guide describes a product workflow and general information; it is not legal advice.